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My name is Zach Heller. My goal is to create a place of open communication about marketing, advertising, small business, etc. I invite comments, emails, and connections of any kind.  Want to trade links? Trade stories? Share posts? Connect with me today!

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Entries in ebook (2)

Monday
Jun272011

Your Zach Heller Book is Coming!

Awhile back, I announced that I was working on a project related to this blog. Last week, I added the special alert to the top of this site announcing that a book was on the way. And today, I’m happy to announce that my first book, Fundamentals of Email Marketing, is in production and will be available soon.

The book was inspired by some personal projects of mine. It’s short and sweet (approx. 40 pages), meant to serve as a guide for anyone who is new to email marketing, or someone looking for new ideas to improve their own campaign.

The process has been exciting, and pieces of it still lie ahead. I'm working with Amazon to self-publish and make it available both as a download, for Kindle, and as a paperback. At this point, I hope to officially launch the book in July.

I’ve created a signup page for anyone interested in learning more about the book. Just enter your name and email if you’d like more info, want to be alerted early when the book launches, would like to receive a free copy of the book to review, or if you’re just dying to know as much as possible about email marketing.

Thank you for your continued support!

Saturday
May212011

Email Marketing: Got Any Tips?

I have been writing a book on email marketing tips and am nearing completion.  In the spirit of cooperation, and knowing that I certainly don’t know everything there is to know about email marketing, I’d like to invite my readers to share their own secrets and tips for a chance to be included in the book.

If you have a story about how email marketing worked for you, a tip that will help other marketers or small businesses, or just a quick fact or quote about using email as part of a marketing campaign, please use the comments below to share it with.  Or use the contact form on this site to email me.

If I like what you’ve got to say, and it has not already been covered in the book, I will add it and credit it back to you.

Thank you and subscribe to “I” of the Consumer for future updates on the book.