Announcing Discounted 2013 Ads

To celebrate the end of a great year here at I’m offering a special discount on ad buys for next year. If you sign on before December 31st, 20% off all ads for 2013.

We appreciate our advertisers who allow us to continue to provide great free content to our readers and are looking forward to partnering with new advertisers in the coming year.

Find out more about advertising on my blog. And contact me to start planning your ads and reserve your space for 2013.


Small Business Apps

I’m always on the lookout for anything that I think will help out those marketers and small business owners that read my blog. And the other day, I received an email pointing me in the direction of the below infographic featuring some of the best applications for small business owners. So I decided to share it here.


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Home Study Courses for You

From time to time I like to show a little bit of love to my other projects. And today is one of those days…

The world of education is changing. There are more opportunities now than ever before, thanks to the rapidly emerging world of online and post-secondary education. Anything you want to learn, you can learn.

Photography Courses

As the director of marketing for the New York Institute of Photography, I hear from students and graduates every single day about how their lives were transformed by our courses. The largest and oldest photography school in the world (we just turned 102) continues to offer home-study courses for anyone with an interest in taking better photos.

Courses for Other Creative Professions

Not into photography? We’ve got something for you too. The Sheffield School features home-study education for people interested in other creative fields, either as hobbies, freelance opportunities, or full-time careers. We offer an interior design course, a wedding planning course, and a jewelry design course.

And the brand new, New York Institute of Career Development now offers a professional blogging course and a writing course.

If you’re interested in any of these areas, I highly recommend them. Each one pairs you with pros in the field who act as your teachers, helping you improve as you move throughout the course. It’s home-study education with a personal touch rarely found in a distance education school.

Happy creative pursuits!!

Answers to All Your Marketing Questions

Do you have marketing questions? Do you wish they were easy to answer?

Most times today we can Google the answer to our question. But what happens when Google can tell us the answer? What happens when we’re looking for stats and recommendations from real people?

In the marketing world, at least, that’s what I’m here for. Subscribe to my monthly newsletter to receive answers to all your marketing questions.

How does it work?

  1. You subscribe
  2. If you have a question, you ask it
  3. Once a month you get an email from me with answers to the top questions that readers have submitted to me that month

It’s that simple. I won’t spam you. I won’t riddle you with ads. I’ll answer the questions, and give you a way to get in touch with me if you don’t like the answer, want more detail, or have a follow up question.

“Zach’s newsletter is an easy way to stay up to date on the marketing landscape, and always gives me an idea worth trying out in my own business.” – Ben G., New York, NY

Marketing Consulting in New York City

If you’re a small or medium-sized business in or around New York City, then this post is for you.

I recently updated what I’m offering in terms of consulting. And to celebrate the start of summer, I’m offering very affordable rates in certain areas to benefit those small businesses that may still be struggling with the current economy.


Copywriting (web content writing, ad copy, etc.) - $20/page

Email Marketing (I will plan and build an email campaign for you or help test and adjust an existing campaign) – Initial consultation free and $25/hr

SEO Services - $100 for an a complete audit of your website + $20/hr for ongoing website content building


If you’re interested in a free consultation or a quote please contact me today. The above rates are subject to change and will not remain this low for long.