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August 10, 2015

Recommended Reading for Marketers – Series Recap

August 10, 2015/ Zach Heller

So ends another weekly blog series. This time, we served up a recommended reading list for marketers and small business owners. Each week, we reviewed a book or blog that is essential for learning how to market to today’s consumers.

Hopefully you learned something, bought a book, started reading, or just updated your Amazon wishlist. Here’s a recap of all ten posts:

  1. Part 1 = Hooked: How to Build Habit Forming Products
  2. Part 2 = 22 Immutable Laws of Marketing
  3. Part 3 = Confessions of an Advertising Man
  4. Part 4 = Seth’s Blog
  5. Part 5 = Influence: The Psychology of Persuasion
  6. Part 6 = Predictably Irrational: The Hidden Forces That Shape Our Decisions
  7. Part 7 = Youtility: Why Smart Marketing is About Help not Hype
  8. Part 8 = ClickZ
  9. Part 9 = Sexy Little Numbers
  10. Part 10 = Guerilla Marketing
August 10, 2015/ Zach Heller/ Comment
Marketing, Recommended Reading
marketing books, recommended reading

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Zach Heller Marketing

​Zach Heller Marketing is all about perfecting the way you and your company communicate with consumers in the digital age. Our specialties include email marketing, social media marketing, direct mail, and website design and development.

ABOUT ME

My name is Zach Heller. My goal is to create a place of open communication about marketing, advertising, small business, etc. I invite comments, emails, and connections of any kind.  Want to trade links? Trade stories? Share posts? Connect with me today!

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