How to Land That Job – Part 1


As the hiring market picks up and new technologies put marketers in high demand, it is important to be ready to take advantage of every opportunity that comes your way. With that, welcome to our weekly blog series on getting that marketing job you’ve always wanted. Each week we will discuss a new tip or technique you can use to land that job you’re after.

This week’s topic = Where to Look

It makes sense to start talking about how to get a job with where to look. Because that is usually step one.

Sure, sometimes the job finds you. But it is much more likely you are either fed up with your current position, looking for a change, or just getting started in the field. And so you want to know how to find the kinds of opportunities that will get you excited.

Here’s how to get started:

The first place to look is Craigslist. I know, I know. Craigslist? But yes, that is the first place I would look because it’s simple, and it will let you know how much is out there in your field, and what people are willing to pay. You might not find THE JOB, but you will find a lot of jobs available. And sometimes, quantity matters. (I found my current job on Craigslist and love it)

Some other job boards to check out are Mashable and LinkedIn. Both offer a growing number of great marketing jobs that are searchable and sortable, so you can narrow it down to find the opportunity you are looking for at the career level that suits you.

Another way to look is to tap your professional and social network. The internet has made this effort all the more simple. Facebook, Twitter, and LinkedIn are great resources. Just let people know what you’re looking for, and see if they have heard of anything that fits. Recruiters and HR managers love getting personal referrals. So if you find an opening through a friend or coworker, you are one step ahead of the competition.

And finally, you can never go wrong with a recruiter. Do a quick search for recruiting firms in your area and reach out. They will want to gather some background information on you, probably meet with you in person, and then start sending your information to companies that are looking for people that fit your skill set. And the company foots the bill, so the recruiter is encouraged to find you something that works, and quickly.

Have anything to add? Keep the conversation going in the comments below…