Welcome to another edition of the “5 Reasons” blog series. This will be a weekly blog series, with a fresh post every Monday. Last week’s topic was “Five Reasons You Need to Rethink Your Online Marketing”.
This Week’s Topic = Five Reasons Your Employees are Leaving
Marketers and small business owners have to worry about more than just marketing. And marketing is difficult when you lose good people from your team. So today I wanted to focus on reasons that you might be having trouble keeping talented people on your team.
You’re not challenging them. Talented people like to be challenged. They like work that they can really dig into, research, analyze, and learn from. Repetitive tasks with little creative problem solving are not going to excite talented employees.
You’re not making work fun. Talented people like to work in an environment that rewards creativity. They want to be surrounded by other talented people, in an office that makes coming to work each day exciting. Too many rules and restrictions means you are likely to lose talented people.
You’re not providing enough opportunities. Talented people want to see that their hard work will get them somewhere. They are looking for advancement opportunities within the organization, as well as career training opportunities that will allow them to grow within their field or train for a new skill.
You’re not paying enough. The job market is slowly, but steadily, getting stronger. It’s no longer acceptable to underpay your talented employees. There are opportunities at other companies who pay more. If you can’t afford raises, offer performance incentives or other non-pay compensation items like gym plans, health benefits, or paid time off.
- You’re not listening to them. The quickest way to lose talented people is not allowing them to put their talents to use. If employees feel undervalued or ignored, you will lose them to companies who know how to treat them better. Ask them what you can be doing better, and be prepared to listen.
As always, if you have your own tips, please include them in the comments below.