There is not always an answer. And not having an answer is not the end of the world.

The other day, I was asked by someone why my company did not ask for potential customers to signup via Facebook in addition to on our website. For the life of me, I could not think of an answer.

It’s not that I had never had that idea before. It’s not that I thought it was a bad idea (I actually thought it was a great idea).

I realized that not having an answer is not the worst thing. It was an experience that I can now look back on and say, that was the reason I ultimately took the plunge and put the signup form on Facebook. I talked with our developer, figured out how to customize a tab on our Facebook page, and helped him create a form that fed straight to our website.

Be open to new thoughts, and new ideas. Don’t shoot down a question just because you don’t have an answer for it. Sometimes it takes an inquisitive outside perspective to point out something that may be completely obvious to everyone but you.