So ends another weekly blog series. Over the past nine weeks, we have tried to define some common terms that you will hear in marketing circles. The purpose of this series was the familiarize younger marketers, or people outside the marketing profession, with these key terms so that you can understand them and use them as you work to grow your business.
In case you missed them, here are all nine parts:
- Part One - ROI
- Part Two – Click Through Rate
- Part Three - SEO
- Part Four - Conversions
- Part Five – Paid Search
- Part Six - Leads
- Part Seven - UX
- Part Eight – Lifetime Value
- Part Nine - Impressions
Stay tuned next week for the launch of a new weekly blog series on Mondays.