Admit you’re not the best at everything. No company is. You can’t be the cheapest, and the fastest, and the most friendly, and, and, and. Great marketing is about knowing what you do better than anyone else and then using that to connect with your audience in a way that helps your company stand out from the crowd. You don’t need to be the best at everything. You only need to be the best at one thing, and then hammer that one thing again and again.
For your review, here is a list of last week’s posts:
- Day One Strategy – Part 8
- Why You Should Survey Your Website Visitors
- Become Your Competitor’s Customer
Two Ways to Boost Your Marketing Knowledge: