New Series – How to Ruin an Ad

Starting next week, we’ll be launching a brand new weekly series entitled, “How to Ruin an Ad”.

As the name suggests, it’s going to feature the kind of anti-advice, the how-not-to type of post that you’ve come to love from us. Each week, the post will highlight one key element of an ad that, when missing, will completely derail your message and kill your ROI.

To be a successful marketer, it’s important that you learn how to advertise. Advertising is a big piece of marketing. It’s what drives people to your product or service, store or website. It’s the very top of the marketing funnel. And without the top of the funnel, there is no funnel.

So if you want to become a better advertiser, or ad creator, this series is for you.

Stay tuned next Monday morning for the first post in this series. And if you have idea for post topics, share them by email or in the comments below.