“I” of the Consumer Week in Review

What does the modern day CEO of a publicly traded company care about most? Is it the stock price of their company? Is it their employees? Is it the future growth of the company? It is tough to imagine a CEO telling us they care more about one of these over any of the others. But is it actually possible for a CEO to split his or her attention equally? Too much focus on the future and you ignore the present day. Too much focus on the stock price and you might make decisions detrimental to future growth. Tough job. Can’t wait to have it one day!

With that, here is a quick rundown of last week’s posts:

  1. New Blog Series: What to Test
  2. 6 Ways to Lower Your Advertising Cost
  3. A 3-Step Approach to Business Blogging

Happy Saturday!

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