What Will Marketing Look Like in 2013?

The rules of marketing don’t change, or they change very slowly. But the tools, the channels, and the messages can change very rapidly. The way we communicate with consumers today is far different than it was even ten years ago.

So what will change next year? What steps can you take to prepare, move ahead of the competition, and grow?

This week, I will address three main areas of marketing that will be vital to your success in 2013 in a series of three posts that I’m calling, “2013 Blueprints”.

And like you might us tax software to help you prepare your taxes, these posts are meant to serve as a blueprint to a successful marketing plan for next year.